PT. Bank Bumiputera Indonesia Tbk. Has regularly held a Blood Drive every three months as part of its Corporate Social Responsibility, the most recent of which was held on Wednesday, February 20th at the Plaza Bumi Daya building, Imam Bonjol area, Jakarta.
The blood drive was attended by over 200 people, states Prihantoro, Bank Bumiputera Corporate Communications Manager, as it has been regularly scheduled for every 3 months by PT. Bank Bumiputera Indonesia Tbk. Donors, consisting mostly of the Bank employees present at the Plaza Bumi Daya Building that morning, started lining up to donate blood from around 9.00 am. Some even waited in line until 12.00 in the afternoon to give blood. The large amount of blood donors that day was because many among them were first-time donors.
This was admitted by Prihantoro, in the future the organizers shall better anticipate this by using a participant Database system, thus simplifying the donation process. “This database shall also be used as a reference, should the donor or his/her family need blood from the Indonesian Red Cross,” he adds. Dwi Kartika (24), one of the first-time donors, was very much helped by this CSR activity by Bank Bumiputera. She has long wanted to donate blood but was too often prevented by time and distance. “So I was very much helped with this blood drive, held in the building where I work,” states this banker working for Bank Mandiri.
In addition, one regular donator in this Bank Bumiputera CSR activity is Darmawan Wicaksono, who works at the systems and procedures department of Bank Bumiputera; he himself has given blood over 14 times. In addition to health reasons (he says that giving blood makes one healthier), he also gives blood to help those around him. “I remembered when my parents were sick and needed blood, it was so hard to get some,” he remembered. This cooperation with the Indonesian Red Cross, in addition to being held at Bank Bumiputera offices, is also undergoing plans to be held at residential areas. CSR programmes are also held at areas affected by flooding. “A recent one was yesterday on January, we held free medical check-up at Petamburan area, Central Jakarta,” states Prihantoro.****